The page becomes a scene.

Literature, editorial identity, and vertical storytelling.

Discipline: Brand and content
Scope: Editorial concept, branding, and production coordination
Collection: Archive project / 2026

THE PROJECT SOUNDTRACKRiders on the StormThe Doors · 1971

Atmosphere, tension and a story unfolding.

Original v1 identity board for Clássicos em Novela: logo, 1984 covers and palette. Existing project asset, preserved for this selection.

The starting
point.

Clássicos em Novela sets out to adapt literature into episodes made for mobile. The first work in development is 1984, used to establish language, atmosphere, and continuity.

The challenge

Create a signature that stays recognizable while characters, settings, and stories change. The vertical format needed to accommodate narrative, reading, and episode identification.

Decisions
that shape it.

The brand stays. The story changes.

The symbol combines a book and a scene gesture. Paper, ink, and wine form the base, with dedicated applications for cover, avatar, and closing.

Each episode belongs to a series

Covers distinguish episode and teaser. Numbering and an editorial system allow recognizing the work and following its sequence.

The preview shows the real stage

The material uses AI-generated images, voice, captions, and digital movement. The teaser is presented as a preview, without suggesting a final cinematic production.

Episode 01 cover from the original v1 identity system. Click to enlarge

Avatar produced for the channel's identity. Click to enlarge

THE PROJECT IN MOTION

A story meant to continue.

15-second excerpt from teaser v003. Preview with AI-generated images and digital motion, presented without audio.

Vertical excerpt from the visual universe of 1984: dark atmosphere, characters, and embedded captions. The excerpt demonstrates visual direction, not the full narrative.

What
took shape.

Identity, applications, pilot, and vertical teaser located within the project. This case selects the brand board, the cover, and a silent excerpt from the original teaser to present the production direction.

Identity system
Vertical covers and templates
Development pilot
Promotional teaser

Download case selection ↓

Status and next steps

The series does not yet have confirmed publication in this curation. Adaptation and distribution rights, final credits, and the definitive master still need to be finalized before public release. The reproduction here is a local portfolio preview.

Production credits

In-house project with AI-assisted images and voice, per production documentation. The video shown derives from the existing teaser and is identified as an excerpt, without scene reconstruction.

KEEP EXPLORING / 06

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